For Publishers & Industry Organizations
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Consulting on marketing and communications outreach around a launch, anniversary, or milestone.
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Coordinating special projects, catalogues, or outreach initiatives from start to finish, or adding extra support to your team as needed.
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Writing clear, effective book descriptions for use in catalogues, metadata feeds, and websites, or customizing copy for different outlets (e.g. Canada/US, print/online).
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Enhancing book discoverability and online sales by applying keywords using current best practices, or reorganizing information and/or troubleshooting to optimize ONIX feeds.
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Writing, assembling digital assets, and disseminating regular or special e-newsletters to your customers and community.
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Monitoring social media feeds and creating text and graphics to promote events, new releases, and backlist titles on your platforms.
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Conducting research, interviews, and written reports for special projects or applications.
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Consulting on content to include, platforms to consider, best practices for effective promotion, and assistance with copywriting, images, links, and other technical help to get you up and running, or to give an older site a fresh look.
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Support in writing the application and/or report for a grant, writer/artist in residence program, tour, or other industry opportunity.
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Writing thoughtful discussion prompts or creating resource/activity guides to extend engagement with your books for schools, libraries, and parents/caregivers.